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Dive Deeper Dive Deeper Luce Italy Noviano Working on somethign interesting

Timeline

  • 2012Fondazione — The brand is born

    Noviano Luce was founded in Italy with a clear vision: to bring precision-crafted architectural lighting to the Italian and European market. The founding team combined expertise in industrial design and electrical engineering to build a brand rooted in quality and elegance.
  • 2013 ~ 2014First collections & early clients

    Launch of the first indoor and outdoor lighting collections, targeting architects, interior designers, and hospitality projects across Italy. Early collaborations with design studios helped shape the brand's signature aesthetic — clean lines, warm tones, and long-lasting materials.
  • 2015 ~ 2016LED transition & energy efficiency

    Full transition to LED technology across all product lines. Noviano Luce became an early advocate for energy-efficient architectural lighting in Italy, offering tunable white and DALI-compatible solutions ahead of industry trends.
  • 2017 ~ 2018Portfolio expansion

    The product range grew to include decorative external fixtures, linear profile systems, and custom aluminium extrusions. Noviano Luce began supplying large-scale commercial and hospitality projects across Northern and Central Italy.
  • 2019 ~ 2020Smart lighting & controls

    Integration of smart control systems including DALI, KNX, and wireless dimming. Noviano Luce partnered with automation specialists to offer complete lighting control packages — from single rooms to full building management integration.
  • 2021 ~ 2022International reach

    Expansion beyond Italian borders into European markets including Germany, France, and the UK. Establishment of distribution partnerships and a growing presence at international lighting trade shows including Euroluce Milan.
  • 2023 ~ 2024Digital presence & new identity

    Launch of the new Noviano Luce digital platform and refreshed brand identity. Focus on specification-grade product documentation, BIM objects, and online configurators to better serve architects and lighting designers.
  • 2025 — PresentNext chapter

    Noviano Luce continues to grow its portfolio with sustainable materials, circular design principles, and expanded outdoor architectural lighting. Committed to Italian craftsmanship, the brand looks ahead to new markets and deeper partnerships with the global design community.

Throughout the years, Noviano Luce has remained dedicated to crafting architectural lighting solutions that reflect Italian excellence — blending precision engineering, energy efficiency, and timeless design to illuminate every space with purpose and elegance.